Marketing strategy for the new album?

Spiritual_Chaos
Posts: 31,489
Other than 1-2 music videos and a short behind the scenes by Danny Clinch and the old fashioned playing at a Late show or two (maybe even Ellen this time?). Do you think this time around they will swing by some podcasts? Eddie doing Marc Marons pod, or Conan O'Briens like Neil Young just did?
And do you think they will visit youtube channels (where people are actually watching in 2020)? Like Noel Gallagher going on Hot Ones or Arnold Schwarzenegger breaking down all his movies in whatever youtube channel he was on? Will they visit Amoeba for a "whats in my bag" (Tobias Forge of Ghost bought a KISS album)? Will Mike do a Wikipedia Fact and Fiction on Loudwire?
Seems to be the strategy for many people pushing films/music nowadays.
Will Eddie be on Maron questionmark.
And do you think they will visit youtube channels (where people are actually watching in 2020)? Like Noel Gallagher going on Hot Ones or Arnold Schwarzenegger breaking down all his movies in whatever youtube channel he was on? Will they visit Amoeba for a "whats in my bag" (Tobias Forge of Ghost bought a KISS album)? Will Mike do a Wikipedia Fact and Fiction on Loudwire?
Seems to be the strategy for many people pushing films/music nowadays.
Will Eddie be on Maron questionmark.
"Mostly I think that people react sensitively because they know you’ve got a point"
Post edited by Spiritual_Chaos on
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Hahaha, no, this band (Eddie specifically) don't like to do media. They always do the bare minimum. I'm not sure doing it helps sales that much anyways. The album is mostly going to sell to the core audience. All you need to do is let those people know (social media, email, single to radio... the usually stuff).Eddie doesn't really ever do proper interviews. Can't seem him doing podcasts.0
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Zod said:Hahaha, no, this band (Eddie specifically) don't like to do media. They always do the bare minimum. I'm not sure doing it helps sales that much anyways. The album is mostly going to sell to the core audience. All you need to do is let those people know (social media, email, single to radio... the usually stuff).Eddie doesn't really ever do proper interviews. Can't seem him doing podcasts.
Could it be a misconception among the Pearl Jam Intelligence community that he doesn't like to "do media" when it comes to certain types of media that has been pushed on him through his career?
An interview with Judd Apatow at the HQ, Interviews with journalists that aren't just looking for quick soundbites about whatever and a long form discussion with Marc Maron might be a different thing.
Or has he stated that he "don't like to do (all) media?
True about sales somewhat -- but Pearl Jam still have the "power" to have mainstream singles (Just Breathe etc)."Mostly I think that people react sensitively because they know you’ve got a point"0 -
Spiritual_Chaos said:Zod said:Hahaha, no, this band (Eddie specifically) don't like to do media. They always do the bare minimum. I'm not sure doing it helps sales that much anyways. The album is mostly going to sell to the core audience. All you need to do is let those people know (social media, email, single to radio... the usually stuff).Eddie doesn't really ever do proper interviews. Can't seem him doing podcasts.
Could it be a misconception among the Pearl Jam Intelligence community that he doesn't like to "do media" when it comes to certain types of media that has been pushed on him through his career?
An interview with Judd Apatow at the HQ, Interviews with journalists that aren't just looking for quick soundbites about whatever and a long form discussion with Marc Maron might be a different thing.
Or has he stated that he "don't like to do (all) media?
True about sales somewhat -- but Pearl Jam still have the "power" to have mainstream singles (Just Breathe etc).I more or less meant it's pretty rare to see Eddie do a 20 or 30 minute interview and say very much. The Judd Apatow one had some real good moments, but it was rare, short, and heavily edited.PJ very much focuses on protecting their own image/brand. Most of what we see is pretty filtered. I can see more of the, get someone we trust, do an interview, edit alots of it out, and give us some short nuggets kind of thing. Going out and doing other peoples podcasts or a press tour... lol.0 -
Zod said:Spiritual_Chaos said:Zod said:Hahaha, no, this band (Eddie specifically) don't like to do media. They always do the bare minimum. I'm not sure doing it helps sales that much anyways. The album is mostly going to sell to the core audience. All you need to do is let those people know (social media, email, single to radio... the usually stuff).Eddie doesn't really ever do proper interviews. Can't seem him doing podcasts.
Could it be a misconception among the Pearl Jam Intelligence community that he doesn't like to "do media" when it comes to certain types of media that has been pushed on him through his career?
An interview with Judd Apatow at the HQ, Interviews with journalists that aren't just looking for quick soundbites about whatever and a long form discussion with Marc Maron might be a different thing.
Or has he stated that he "don't like to do (all) media?
True about sales somewhat -- but Pearl Jam still have the "power" to have mainstream singles (Just Breathe etc).I more or less meant it's pretty rare to see Eddie do a 20 or 30 minute interview and say very much. The Judd Apatow one had some real good moments, but it was rare, short, and heavily edited.PJ very much focuses on protecting their own image/brand. Most of what we see is pretty filtered. I can see more of the, get someone we trust, do an interview, edit alots of it out, and give us some short nuggets kind of thing. Going out and doing other peoples podcasts or a press tour... lol.
So I would not say something like that is out of the question.
If @Kelly Curtis and his team want to reach Taylor Swift numbers - it might be a good idea to think outside the 90s box and go where people are."Mostly I think that people react sensitively because they know you’ve got a point"0 -
they are coming to my basement to listen to records and we are going to make 60,000 tik toks. I hear they are all the rage.His eminence has yet to show.
http://www.hi5sports.org/ (Sports Program for Kids with Disabilities)
http://www.livefootsteps.org/user/?usr=36520 -
Probably a NYTimes piece and more YouTube Interviews/EPK type stuff.
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Speaking of which, it would be cool if the PJ YouTube channel would put up old videos of promotional materials.0
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Spiritual_Chaos said:Zod said:Spiritual_Chaos said:Zod said:Hahaha, no, this band (Eddie specifically) don't like to do media. They always do the bare minimum. I'm not sure doing it helps sales that much anyways. The album is mostly going to sell to the core audience. All you need to do is let those people know (social media, email, single to radio... the usually stuff).Eddie doesn't really ever do proper interviews. Can't seem him doing podcasts.
Could it be a misconception among the Pearl Jam Intelligence community that he doesn't like to "do media" when it comes to certain types of media that has been pushed on him through his career?
An interview with Judd Apatow at the HQ, Interviews with journalists that aren't just looking for quick soundbites about whatever and a long form discussion with Marc Maron might be a different thing.
Or has he stated that he "don't like to do (all) media?
True about sales somewhat -- but Pearl Jam still have the "power" to have mainstream singles (Just Breathe etc).I more or less meant it's pretty rare to see Eddie do a 20 or 30 minute interview and say very much. The Judd Apatow one had some real good moments, but it was rare, short, and heavily edited.PJ very much focuses on protecting their own image/brand. Most of what we see is pretty filtered. I can see more of the, get someone we trust, do an interview, edit alots of it out, and give us some short nuggets kind of thing. Going out and doing other peoples podcasts or a press tour... lol.
So I would not say something like that is out of the question.
If @Kelly Curtis and his team want to reach Taylor Swift numbers - it might be a good idea to think outside the 90s box and go where people are.I don't think they want Taylor Swift numbers. Wasn't that the whole reason they stopped doing music videos and press over 25 years ago?0 -
What new album?0
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Zod said:Spiritual_Chaos said:Zod said:Spiritual_Chaos said:Zod said:Hahaha, no, this band (Eddie specifically) don't like to do media. They always do the bare minimum. I'm not sure doing it helps sales that much anyways. The album is mostly going to sell to the core audience. All you need to do is let those people know (social media, email, single to radio... the usually stuff).Eddie doesn't really ever do proper interviews. Can't seem him doing podcasts.
Could it be a misconception among the Pearl Jam Intelligence community that he doesn't like to "do media" when it comes to certain types of media that has been pushed on him through his career?
An interview with Judd Apatow at the HQ, Interviews with journalists that aren't just looking for quick soundbites about whatever and a long form discussion with Marc Maron might be a different thing.
Or has he stated that he "don't like to do (all) media?
True about sales somewhat -- but Pearl Jam still have the "power" to have mainstream singles (Just Breathe etc).I more or less meant it's pretty rare to see Eddie do a 20 or 30 minute interview and say very much. The Judd Apatow one had some real good moments, but it was rare, short, and heavily edited.PJ very much focuses on protecting their own image/brand. Most of what we see is pretty filtered. I can see more of the, get someone we trust, do an interview, edit alots of it out, and give us some short nuggets kind of thing. Going out and doing other peoples podcasts or a press tour... lol.
So I would not say something like that is out of the question.
If @Kelly Curtis and his team want to reach Taylor Swift numbers - it might be a good idea to think outside the 90s box and go where people are.I don't think they want Taylor Swift numbers. Wasn't that the whole reason they stopped doing music videos and press over 25 years ago?
After Binaural came out with disappointing sales, below Britney Spears, they did start releasing music videos again.
I would imagine they want to sell Taylor Swifts numbers if they could. Or Foo Fighters numbers. I would also imagine they believe they can still get Just Breathe-esque hits (like they tried with Sirens is my guess). I also imagine they realise they are moving into the Neil Young "niche" (selling mainly to the "dog collar merch"-hungry core and headlining festivals by their reputation and legacy) and do not have a evergreen generation crossing "Always hip -- Always hits" career of Foo Fighters. Not that they would want to have that if that means going down the Dave Grohl path of jerking off everything and everyone and playing the devil in Jack Black movies.
Should be noted, I do not have anything to back up anything I've written above. The White House nor the State Department have agreed to share or release the relevant materials. Talk to Rudy.
Post edited by Spiritual_Chaos on"Mostly I think that people react sensitively because they know you’ve got a point"0 -
Here’s a strategy...release oneMelbourne #1 '98
Melbourne #2 '03
Melbourne #3 '03
Melbourne #1 '06
Melbourne #3 '06
Melbourne '09
Melbourne '140 -
mookieblalock said:What new album?BrainofBGA said:Here’s a strategy...release one
"It's a sad and beautiful world"-Roberto Benigni0 -
BrainofBGA said:Here’s a strategy...release one"I like beautiful melodies telling me terrible things" - Tom Waits
pearljamonline.it0 -
I liked the interviews from Lightning Bolt, would be cool something like that
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"Mostly I think that people react sensitively because they know you’ve got a point"0
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Zod said:Spiritual_Chaos said:Zod said:Hahaha, no, this band (Eddie specifically) don't like to do media. They always do the bare minimum. I'm not sure doing it helps sales that much anyways. The album is mostly going to sell to the core audience. All you need to do is let those people know (social media, email, single to radio... the usually stuff).Eddie doesn't really ever do proper interviews. Can't seem him doing podcasts.
Could it be a misconception among the Pearl Jam Intelligence community that he doesn't like to "do media" when it comes to certain types of media that has been pushed on him through his career?
An interview with Judd Apatow at the HQ, Interviews with journalists that aren't just looking for quick soundbites about whatever and a long form discussion with Marc Maron might be a different thing.
Or has he stated that he "don't like to do (all) media?
True about sales somewhat -- but Pearl Jam still have the "power" to have mainstream singles (Just Breathe etc).I more or less meant it's pretty rare to see Eddie do a 20 or 30 minute interview and say very much. The Judd Apatow one had some real good moments, but it was rare, short, and heavily edited.PJ very much focuses on protecting their own image/brand. Most of what we see is pretty filtered. I can see more of the, get someone we trust, do an interview, edit alots of it out, and give us some short nuggets kind of thing. Going out and doing other peoples podcasts or a press tour... lol.0 -
Go on that show where they eat chicken wings?0
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