Reebok...what are you thinking...seriously???

DS1119
DS1119 Posts: 33,497
edited March 2012 in A Moving Train
Probably should have posted this here instead of the friendly confines of the AET. :lol:
DS1119 wrote:
No wonder why this brand is epically struggling. Who's the Einstein that came up with this? :roll:

http://now.msn.com/money/0321-reebok-ad-pulled.aspx



crossfit.jpg
Post edited by Unknown User on

Comments

  • polaris_x
    polaris_x Posts: 13,559
    if this is truly an ad and not a fake ... someone is getting fired ...
  • DS1119
    DS1119 Posts: 33,497
    polaris_x wrote:
    if this is truly an ad and not a fake ... someone is getting fired ...


    Read the link. It's really an ad and Reebok apoligized for it. Blows my mind actually.
  • hedonist
    hedonist Posts: 24,524
    Blows my mind too...since this shit had to be thought up, drawn up, approved to the next step...revised, reviewed...approved again...released, etc.

    Buncha folks thought this was a-ok?

    Fuck you, Reebok.
  • fife
    fife Posts: 3,327
    sorry but who really cares? they tried to be funny but it did really work but kindof still funny.
  • DS1119
    DS1119 Posts: 33,497
    fife wrote:
    sorry but who really cares? they tried to be funny but it did really work but kindof still funny.


    Anyone who has been cheated on will certainly find no humor in it I'm sure.
  • Jeanwah
    Jeanwah Posts: 6,363
    One thing they did get was attention and publicity; bad publicity is still publicity... which is what advertising is all about!
  • DS1119
    DS1119 Posts: 33,497
    Jeanwah wrote:
    One thing they did get was attention and publicity; bad publicity is still publicity... which is what advertising is all about!


    I don't always agree with that especially with this brand. They are already under fire for aligning themselves with that crossfit garbage and their sales are struggling mightily. I wouldn't be surprised if Adidas just pulls the plug on them in less than a year.
  • Godfather.
    Godfather. Posts: 12,504
    fife wrote:
    sorry but who really cares? they tried to be funny but it did really work but kindof still funny.


    my thoughts also.

    Godfather.
  • Jeanwah
    Jeanwah Posts: 6,363
    DS1119 wrote:
    Jeanwah wrote:
    One thing they did get was attention and publicity; bad publicity is still publicity... which is what advertising is all about!


    I don't always agree with that especially with this brand. They are already under fire for aligning themselves with that crossfit garbage and their sales are struggling mightily. I wouldn't be surprised if Adidas just pulls the plug on them in less than a year.

    I didn't know the brand is in trouble. Well, like Hedonist said, these advertising ideas aren't just whipped up; they're made, revised, revised again, signed off and signed off by execs. Obviously they are a bunch of idiots working in the ad dept.
  • polaris_x
    polaris_x Posts: 13,559
    i think there is such a thing as bad publicity ... i mean the ad didn't even say "Cheat on your partner ... " - it said Cheat on your girlfriend ... which also implies a double standard ... they will definitely alienate the women demographic ...
  • mikepegg44
    mikepegg44 Posts: 3,353
    polaris_x wrote:
    i think there is such a thing as bad publicity ... i mean the ad didn't even say "Cheat on your partner ... " - it said Cheat on your girlfriend ... which also implies a double standard ... they will definitely alienate the women demographic ...



    there are two in the pic, another one saying cheat on your boyfriend.

    no double standard, just odd print advertising.

    I don't know what is dumber, this or those Dr. Pepper 10 commercials

    I have to admit I laughed though.
    that’s right! Can’t we all just get together and focus on our real enemies: monogamous gays and stem cells… - Ned Flanders
    It is terrifying when you are too stupid to know who is dumb
    - Joe Rogan
  • polaris_x
    polaris_x Posts: 13,559
    mikepegg44 wrote:
    there are two in the pic, another one saying cheat on your boyfriend.

    no double standard, just odd print advertising.

    I don't know what is dumber, this or those Dr. Pepper 10 commercials

    I have to admit I laughed though.

    shit ... you are right ... i didn't see that one ... well, that makes it better!! ... :lol:
  • DS1119
    DS1119 Posts: 33,497
    Godfather. wrote:
    fife wrote:
    sorry but who really cares? they tried to be funny but it did really work but kindof still funny.


    my thoughts also.

    Godfather.


    Not to be argumentitive but I never understood taking the time to post that you don't care. If you didn't care wouldn't it be better time spent just not posting?

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