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Anyone seen this Target commecial?

Adm. Glen ScotiaAdm. Glen Scotia Posts: 181
edited September 2009 in The Porch
So I've heard all this talk that the Fixer video was going to be used in a Target commercial, something that at least on my end has been conspicuously absent from the airwaves. Kind of strange considering the album drops in three days. Has anyone seen one of these ads?
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Comments

  • GardenpartyGardenparty Posts: 1,910
    It's possible the idea was scrapped due to the backflash they received from their fan base. Some were pretty harsh

    if not we'll probably start to see it once the album is actually in the store. It's not targeting us. Just everyday folk
    “I know this song so well, I can smoke a cigarette, have a drink, brush my teeth, take a shit, and mow the lawn while singing it. But I'll only be doing a couple of those things during this version.”
  • LikeAnOceanLikeAnOcean Posts: 7,718
    Gardenparty wrote:
    It's possible the idea was scrapped due to the backflash they received from their fan base. Some were pretty harsh
    Target would not allow that nonsense. This is business for them.

    They"ll start playing it when the album is in stores.
  • Adm. Glen ScotiaAdm. Glen Scotia Posts: 181
    Gardenparty wrote:
    It's possible the idea was scrapped due to the backflash they received from their fan base. Some were pretty harsh

    if not we'll probably start to see it once the album is actually in the store. It's not targeting us. Just everyday folk

    I suppose that is possible, although I imagine it was written into their contract with Target. Obviously, Target would want this to be as much of a hit as they do. Frankly, I never really had a problem with it. There were TV ads for past albums, some even featuring "available at target" at the close of the spot. I don't see the difference. It's not like they'll be using PJ music to sell toasters or lawn chairs. ("If something's tooooaaast, I wanna put a little jelly on it...")
  • PJ Fan est. 1990PJ Fan est. 1990 Posts: 1,788
    i think they will too...you never see these target music video commercials and hear at the end they say "in stores sept 20th"...they always say "in stores now"...also they want people to go to target THAT day the ad was aired...not in a couple of days...if they see the ad they will go to target and buy other stuff but not the album, they want people to go in to buy the album and pass by all this other stuff and be like, "ooo i need a new shirt, ooo i want that bed spread for my bed," etc etc...

    that's marketing, using the sale of one thing to sell other things that the consumer walks passed on the way to the music section. if they advertise the future, they wont have that incentive to come in that day, they lose profit while people wait till the 20th to shop at target.
  • Backspacer_BackerBackspacer_Backer Posts: 1,023
    i see it as more of a pharmaceutical or personal products cross selling effort.

    if something's not so fresh, i wanna squirt a little douche in it
    if your peter's got bumps, put some of this salve on it

    that sorta thing.

    i think the others are right, you'll probably start to see teh Ad Friday or Saturday announcing the release.

    i'm glad they're doing more promo stuff this time. it was cool to take a stand for the last 15 years of their career, but sometimes i wish they would have "sold out" a little more - i don't think more people being exposed to great art/music can really be a bad thing.
  • Backspacer_BackerBackspacer_Backer Posts: 1,023
    PJ Fan est. 1990 wrote:
    i think they will too...you never see these target music video commercials and hear at the end they say "in stores sept 20th"...they always say "in stores now"...also they want people to go to target THAT day the ad was aired...not in a couple of days...if they see the ad they will go to target and buy other stuff but not the album, they want people to go in to buy the album and pass by all this other stuff and be like, "ooo i need a new shirt, ooo i want that bed spread for my bed," etc etc...

    quote]

    or, ooh, i need some salve for these unexplained bumps on my peter
  • Adm. Glen ScotiaAdm. Glen Scotia Posts: 181
    csickels wrote:
    i'm glad they're doing more promo stuff this time. it was cool to take a stand for the last 15 years of their career, but sometimes i wish they would have "sold out" a little more - i don't think more people being exposed to great art/music can really be a bad thing.

    Hmm... The way I see it, the promotional stuff for this album has been pretty minimal compared to the roll-out for Avocado. Seems like they've been scaling back. The promotion for this record reminds me of the stuff around Riot Act. But maybe I'm just not looking in the right places....
  • Backspacer_BackerBackspacer_Backer Posts: 1,023
    Adm. Glen Scotia wrote:
    csickels wrote:
    i'm glad they're doing more promo stuff this time. it was cool to take a stand for the last 15 years of their career, but sometimes i wish they would have "sold out" a little more - i don't think more people being exposed to great art/music can really be a bad thing.

    Hmm... The way I see it, the promotional stuff for this album has been pretty minimal compared to the roll-out for Avocado. Seems like they've been scaling back. The promotion for this record reminds me of the stuff around Riot Act. But maybe I'm just not looking in the right places....

    i guess what i'm referring to specifically is the Target deal, the Rock Band deal, being the first musical guest on conan, touring prior to the release, all these things seem pretty unique. i honestly don't remember any TV deals with Avocado, but maybe I was looking in the wrong places back then.
  • DH62179DH62179 Posts: 312
    I don't doubt any of the points being made but it just doesn't make sense, they've never had a release by anyone as big as this band that I'm aware of and I think I would be promoting the hell out of it. I just went to Target.com to see what they say about it and at the top they've got The Beatles 1 for some reason, Mariah Carey and Jay-Z's new albums prominately displayed and you have to scroll down to see Backspacer. I wonder what it will look line in-store, usually these places have big displays when an exclusive is released, I'm expecting to walk in there and have to flip through the P section to find it.
  • Backspacer_BackerBackspacer_Backer Posts: 1,023
    DH62179 wrote:
    I don't doubt any of the points being made but it just doesn't make sense, they've never had a release by anyone as big as this band that I'm aware of and I think I would be promoting the hell out of it. I just went to Target.com to see what they say about it and at the top they've got The Beatles 1 for some reason, Mariah Carey and Jay-Z's new albums prominately displayed and you have to scroll down to see Backspacer. I wonder what it will look in store, usually these places have big displays when an exclusive is released, I'm expecting to walk in there and have to flip through the P section to find it.

    well, the Fixer was in the first slot in the Target store near me. the beatles sold 600k albums last week with their Rock Band promotion. the reason MC adn JZ are prominently displayed is that's what dumbass teenagers buy.
  • DH62179DH62179 Posts: 312
    csickels wrote:
    DH62179 wrote:
    I don't doubt any of the points being made but it just doesn't make sense, they've never had a release by anyone as big as this band that I'm aware of and I think I would be promoting the hell out of it. I just went to Target.com to see what they say about it and at the top they've got The Beatles 1 for some reason, Mariah Carey and Jay-Z's new albums prominately displayed and you have to scroll down to see Backspacer. I wonder what it will look in store, usually these places have big displays when an exclusive is released, I'm expecting to walk in there and have to flip through the P section to find it.

    well, the Fixer was in the first slot in the Target store near me. the beatles sold 600k albums last week with their Rock Band promotion. the reason MC adn JZ are prominently displayed is that's what dumbass teenagers buy.

    Yeah but why 'The Beatles 1?' thats what I don't get...damn kids and their music!
  • Adm. Glen ScotiaAdm. Glen Scotia Posts: 181
    csickels wrote:
    Adm. Glen Scotia wrote:
    csickels wrote:
    i'm glad they're doing more promo stuff this time. it was cool to take a stand for the last 15 years of their career, but sometimes i wish they would have "sold out" a little more - i don't think more people being exposed to great art/music can really be a bad thing.

    Hmm... The way I see it, the promotional stuff for this album has been pretty minimal compared to the roll-out for Avocado. Seems like they've been scaling back. The promotion for this record reminds me of the stuff around Riot Act. But maybe I'm just not looking in the right places....

    i guess what i'm referring to specifically is the Target deal, the Rock Band deal, being the first musical guest on conan, touring prior to the release, all these things seem pretty unique. i honestly don't remember any TV deals with Avocado, but maybe I was looking in the wrong places back then.

    For Avocado they did SNL and Letterman, Storytellers, Jools Holland across the pond. Online there were the AOL sessions and a number of other things...
  • moyboymoyboy Posts: 131
    DH62179 wrote:
    they've never had a release by anyone as big as this band that I'm aware of...

    Uhhh... they had deals with Prince... Black Eyed Peas (ugh)... both just this year prior to PJ...

    Others too, I am sure.
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